/ Social Media For Events Companies
Events, conferences, and trade shows are an established media platform that help participants build personal networks; meet with customers, suppliers, and distributors; generate new business; and see new products. However the in tough economic times events companies see dramatic downturns in revenue due to holds on travel, more cautious spending and chief marketing officers having to justify every penny of their marketing budget with tangible results. H2O assist events companies in overcoming these challenges is by adding social media to an event companies portfolio of products and services. Our events customers include United Business Media, Turret, Channels Exhibitions, CSM, Sian Dubai and IIR. We assist events companies in marketing their events, and securing event registrations by creating interactive social communities that allow delegates and visitors to continue their conversations long after an event is over. H2O also own and operate Events Gossip.com - Events Gossip is the Social Community for the Events & Entertainments industry in the Middle East .
Using our social media solutions for online marketing of your trade show, conference and event H2O can:
- Help you deliver your message to prospective attendees whilst attracting exhibitors, sponsors, and other types of show-related advertisers. Of course elements of online ticketing and online registrations with payment gateway functionality can also be added to your social community allowing events companies to reduce ticketing and registration costs.
- Social media can expand a conference's engagement for attendees and those who are unable to attend in-person through the use of community forums and Webcasts. We are able to facilitate at event blogging, video delivery, and podcasts. Microblogging formats like Twitter allow attendees to comment on the proceedings as they occur. Ask attendees to post to your photo galleries, comment on the event and post their thoughts online to make your event an interactive media proposition.
- Social media enables event marketers to remain connected to attendees after an event, by operating an event based social community your company can gather feedback, discuss requirements and of course collaborate on the next event. By expanding your physical event into the world of social media you can dramatically increase the equity value of an event, event organizers can reduce their event marketing costs, build affinity groups around their event and generate revenue through advertising and e-marketing using H2O products.
With H2O registrations and ticketing
software
you can provide online registrations for events, conference,
seminars, concerts and festivals. Our software snaps into your
existing website allowing you to maintain a registration database and
issue E-Tickets designed to your customized brand identity for
presentation at the event.
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